Is your company organizing a corporate evening or a team-building day? Do you want to update your trombinoscope? Or do you want to take advertising photographs? It is essential to call on an experienced corporate photographer who listens and knows how to adapt. Ryan Merill Photography is the best commercial corporate photographer West Palm Beach. To find the ideal professional for your photoshoot, do not hesitate to:
- ask him for references,
- and especially to meet with him before making your final decision.
Choose a Professional Photographer
It may seem obvious, but hiring a professional photographer is essential. One might be tempted, for budget reasons, to call on an amateur. We do not deny that some can demonstrate a real talent for photography. Nevertheless, it is necessarily a passion or a secondary activity.
On the one hand, he will surely not have been trained in shooting, framing, or retouching as professional photographers can be. On the other hand, he will not have at his disposal the photo equipment suitable for the realization of an event report or an advertising report and even less for that of corporate portraits.
Professional cameras can cost up to several thousand euros, and their sale is generally not accessible to the general public. Beyond this detail, depending on the brightness, setting, etc., you may need lamps or reflective panels. The presence of an assistant or a second company photographer is sometimes necessary.
An amateur does not have the resources or the experience to capture professional, quality photos. Remember that these photographs are intended to create visuals for your various communication media (your website, your brochures, and brochures). It is your brand image that is at stake!
Consult the Portfolio of Your Corporate Photographer
During your research, do not hesitate to consult the websites of corporate photographers first. They publish part of their portfolio there: it is the first witness to their know-how. Look for a creative photographer who will sublimate and highlight your team, your premises, or your events.
By contacting them, ask to see some more. In particular, you can ask to see examples of photographs taken in the same area as yours. In addition, each professional has a photographic style. This will allow you to see if his work matches your corporate communication.
Build Trust With Your Corporate Photographer
Getting to know your corporate photographer is essential to make sure they’re serious and build trust between you. As a first step, you can, for example, organize a telephone meeting or, more convivial, a virtual meeting (via Skype, Zoom, etc.). His experience and know-how also matters.…